After a lot of careful thought and consideration, weighing of pros and cons, I have opted to raise the price of Forsaken By Shadow to $1.99. It’s not a huge increase. It doesn’t put me up into Amazon’s 70% royalty range. $1.99 is the absolute most I am willing to charge for a novella. It’s not a full novel, so I don’t think I should be charging a full novel price. But there is a certain group who won’t take you seriously at $0.99 or $1.00, so I’d like to play around a bit with my price point to see how it affects sales. Zoe recently raised prices on her second and third novellas to this point and hasn’t seen much change in the numbers indicating a decline. I figure it’s worth a shot. The thing is, $1.00 doesn’t give me any wiggle room in terms of offering coupon incentives at Smashwords or any other promo discounts. It’s either $0.99 or free there.
Chances are, I will drop the price again to $1.00 or $0.99 when Edge of Shadow releases later this year in an effort to pull in new readers again with the lure of the cheaper first in the series. And I will, probably, be doing promotional stuff with coupons to drive more traffic to Smashwords. But for now, if you want to take advantage of the low low price of $1 to give Forsaken By Shadow a try, go buy now. Update: For once the system updated fast, so the $1.99 price is already in effect. If you’d still like it for $1, here’s a 50% off coupon for Smashwords, good through Sunday the 25th: CQ29N. By the end of the week, I expect several of my distributors will have updated to the new, higher price. Well, except for Sony or Barnes and Noble, which take forever to update.
I have also decided to opt-out of distribution to Barnes and Noble from Smashwords. I am not categorized correctly, listed only as “ebooks” and not under any sort of sub category, so for the most part, I am not being found. Additionally, Pub It is supposed to go live at the end of the summer, and I have every intention of going directly through them and (I hope) having more control over my listing. I don’t want two listings at Barnes and Noble.
Recipe of the day: Sausage and Squash Casserole